Tools · ROI calculator

Customer service ROI calculator for eCommerce brands

Calculate the financial impact of an AI agent on your support costs and revenue. Factor in your conversation volume, your support team and the share of conversations Dessa resolves on its own.

Calculators

What Dessa could do for your business

Estimate what you save on support, and what you earn when every question before a purchase gets an instant answer, day and night.

ROI calculator

/mo
€/yr
70%
1%100%

Dessa will save you

€100,800

In year 1

Return on investment

1,600%
Before DessaYear 1
Employee cost€153,000€45,900
Dessa cost–€6,300
Employees freed–2.1
Your savings–€100,800

Dessa cost = €0.75 per resolved conversation, at least €375 a month.

How it works

How to calculate your ROI

  1. 1

    Enter your ticket volume

    Input the average number of customer service messages your brand receives across WhatsApp, email and live chat each month.

  2. 2

    Add your support team

    Enter how many support employees you have and what one employee costs per year. This sets the baseline for comparing manual handling to an AI agent.

  3. 3

    Set your resolution rate

    Choose the share of conversations Dessa resolves on its own. The calculator starts at 70%; adjust it to your own expectations.

  4. 4

    See your projected return

    The ROI calculator shows your savings in the first year and the return on investment of adding Dessa to your support workflow.

The math behind support

Where AI drives measurable returns

Ticket volume reduction

Fewer manual replies mean lower staffing costs per ticket. Dessa handles order statuses and returns directly inside your store platform.

Recovered revenue

Assistance with cart changes and product recommendations prevents lost sales.

Agent focus

When routine tasks are managed autonomously, your human agents focus on high-value consultations that increase customer lifetime value.

84%of repetitive queries resolved
5xfaster than manual handling
7store platforms connected
24/7always on, every channel
Understanding the formula

How do you calculate the ROI of customer service AI?

Measuring the return on investment for an AI agent involves looking at both sides of your balance sheet: costs saved and revenue generated.

The standard formula for calculating ROI subtracts the cost of the software from the financial gains it creates, then divides that figure by the cost of the software. For a tool like Dessa, gains come from reducing the number of routine tickets your team has to answer manually. Lower volume means a lower cost to serve your shoppers.

Revenue generation is the second factor. Because Dessa operates directly inside your store software like Shopify or WooCommerce, it assists shoppers with cart changes and recommends alternative items. Saving a sale that would otherwise be abandoned adds direct revenue, increasing the total return on your investment.

FAQ

Questions,
answered.

See Dessa on your own store data.

A short walkthrough with your platform, your channels and your policies.